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The Power of DNA
Our genes play a determining role in virtually all aspects of our lives.
Genetic tests give you valuable insights about who you are and how you can live a better life.
25+
years of breakthroughs
in genetics research
10+
Nobel prizes awarded on
genetics research
3M+
healthy individuals in the US
purchased a DNA test

Trusted by Your Doctors
All our genetic tests are scientifically proven, widely recognized and used by the medical community

Most Accurate and Qualified
Your results are analyzed by top DNA labs that meet the highest US standard - quality guaranteed
Beyond Just Test Results...
You'll see and feel the benefits and impact every day when you act on the test results. So how can we turn genetic findings into products that match your genes?
Gene-personalized - products that are customized and therefore best respond to your genes.
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